Are you struggling to try to get customers to come to your plumbing business to get your services done? If so, then you should consider getting a website made! After all, people surf the web to look for the companies they want to buy from, and if you’re there, there’s a chance these customers will find you.
That said, having a website made for the sake of having one isn’t enough. You need to put time and energy into ensuring it is designed properly, and today, we’re going to share with you some important website design elements to ensure your plumbing website performs well:
1. Responsive Template
It is important to make sure that your website has a good first impression on visitors. Every page on your website, not just the homepage, should be optimized and look great on any device, whether that be a mobile, tablet, laptop, or desktop. Make sure all of your website’s pages are attractive, organized, and easy to use on any device.
2. Appealing Colors and Layout
Keep up with the times by not having an outdated website design. Look at what other successful plumbing companies have done with their website design, and take notes on what works for them. Consider their use of color, font, layout, and navigation, and use that as inspiration for making your plumbing website design more modern and user-friendly.
3. A Services Page
It’s a good idea to provide a comprehensive overview of the plumbing services you offer, as well as any other home services you provide or partner with. This will help customers understand what to expect during the process and what kind of services you can provide. Be sure to include any HVAC, electrical, or other home service partners you may have so that customers can get a full picture of what services you can provide.
4. Understandable CTAs
One of the primary objectives of your website should be to clearly direct visitors to take a specific action. This could be reaching out to you, scheduling a consultation, or requesting a quote. Make sure that this call-to-action is highlighted and easy to find on all of your web pages.
5. A Contact Page
Create a convenient page on your website that allows customers to contact you easily. Include your contact details, such as phone number, email address, service area, hours of operation and any other relevant business information. Make sure that this page is easy to access and clearly visible on your website.
6. A Good Content Strategy
Content is key when it comes to improving your ranking on Google. By creating content that is useful, relevant, and trustworthy for your customers, you can increase the number of people visiting your website and, ultimately, turn more of these visitors into paying customers.
So, if you’re planning to build a website, keep in mind the design elements we’ve shared today. They will all help elevate your website’s performance, ensuring that you get the most out of your online presence! But of course, if you are struggling to build a website, always feel free to work with professionals to build it.
Blue Collar Marketing is NA’s number-one blue-collar marketing agency that helps businesses create stunning websites, logos, and more. If you are looking for a web design agency to build your website, get in touch with us today!